What Did I Do Wrong? (Learning from Failure) ROSS Pedals

e hello everyone welcome to a special live stream I got Nick here with me how you doing Nick hi I'm doing fine yeah this is uh it's uh we're announcing the closure of Ross yeah so it's it's a bit of a it's a bit of an interesting live stream um it's definitely one we didn't have to do I thought about this um last night the decision was basically made fully yesterday so I thought about how to do this and I thought one thing that could be really interesting is to just make the Practical announcement we're shutting the Ross division down um Ross existed within our JHS manufacturing it existed within our structure um this doesn't come with any like layoffs or anything it's just a product line within our company that we are just going to let go and move on from um want to try to stay on point this why you see the laptop here but yeah I do have some points I want to go down but I just wanted to walk through these realities and do something that um I think is kind of odd for company to explain why something wasn't successful I've actually never seen this done I don't know if it's a good or bad idea but I think there's just this thing of like pedal history is a big part of what I do um we were able to launch era five of Ross and now it's over again so this is like yeah it's not funny but it's like it's odd it just it feels like okay we're at era six if someone wants to pick it up later I don't no such a crazy crazy thing um I guess the best place to start uh is just to first of all say that this Friday at midnight that's when our website rolls over so Friday the 15th that'll be 12: a.m. Central Standard the entire Ross line and I'll get into some details here that are very interesting uh I think I think they're interesting even if you're not sure that they would be hang with me I'm going to tell you a bunch of cool stuff about the numbers on this brand and why we shut it down but Friday midnight Central Standard Time these are going to be completely liquidated and I have ...